Trained as an ophthalmologist, Ward Bijlsma switched careers to health care management in 2012. Since then, he has worked as a manager in one of the largest training hospitals in the Netherlands where he was involved in value based healthcare implementation. In 2016 he switched to the insurance side to work on value based payment, in an effort to move from paying for volume to paying for value. He has launched a number of bundled payments in the Dutch Health Care System.